If Crickets Were a Person, I’d Be Them

Quiet in a loud way. You don’t notice them until everything else goes still.

That’s how my mind works. It’s rarely quiet, but always observant. Under the surface, it’s movement. Input. Collision. A stack of ideas forming faster than I can catch them. Sleep doesn’t come easy — I don’t drift off so much as shut down. And when I wake up, it’s like stepping into a trading floor of thoughts. Loud. Sharp. Constant.

That’s anxiety, it keeps trying me.

Over time, I learned to listen to that static — and build with it.

At Nike, I spent nearly a decade designing visual systems that helped people make sense of data. I led sessions with hundreds of analysts on how to translate raw information into stories that moved teams to act. Later, in Nike’s Digital Innovation team, I created visual tools that helped shape product decisions — turning future trends into present-tense clarity.

At Lululemon, I brought that experience into footwear innovation. I introduced design-led visualization into concept workflows and collaborated with teams to help shape early ideas into real, tangible directions. The goal wasn’t just to make things look good — it was to make ideas move.

My creativity has never been one-dimensional. It’s part inventor, part systems thinker, part storyteller. I move between disciplines because I think between disciplines — and because often, the best ideas live in the overlap.

And then came AI.

For years, I struggled to explain what I saw in my head. Words were too slow. Sketches, too limited. But with generative tools, I finally had a medium that moved as fast as I think. I could turn mental noise into visual signal — rapidly, clearly, and with full expression.

This isn’t just about aesthetics. It’s about systems. Emotion. Architecture.
It’s about building what doesn’t exist yet — not just with skill, but with urgency.

For the first time in a long time, I feel like my ideas live outside of me.
Not trapped in thought. Not buried under complexity.
Out in the open. In motion. In form. In color.

Exactly where they belong.